Who We Are

About Serubet — The Online Entertainment & Betting Platform Built for Malaysians

Serubet is more than just another betting platform. We are a Malaysian players' community built around one core goal — delivering a gaming experience that is safe, fair, fun, and truly worth every MYR you put in.

Licensed & Recognised 500,000+ Active Members Established Since 2018
Trusted by Malaysian Players
User Satisfaction 97%
Withdrawal Speed 99%
Platform Security 100%
Sports Match Coverage 95%
4.9
Average Rating
50K+
Positive Reviews
7 Yrs
Operating
500K+
Registered Members
30+
Game Types & Sports
RM2M+
Paid Out to Winners
24/7
Customer Support

Who Is Serubet, Really?

Serubet was founded in 2018 with a simple but powerful idea — why was it so hard to find an online betting platform that truly understood what Malaysian players needed? Back then, most platforms were either too complicated to use, slow to process payments, or loaded with bonus terms full of hidden tricks designed to work against players.

A group of individuals with backgrounds in financial technology and the digital entertainment industry set out to build something different — something truly designed for Malaysian users. From an interface in a language they understand, to familiar payment methods like Touch 'n Go eWallet, GrabPay, and DuitNow, right through to game content that resonates with local tastes.

Seven years on, Serubet has grown into one of Malaysia's most trusted online entertainment platforms, with over 500,000 registered members playing actively every day. But for us, that number is not something we boast about — it is a responsibility we take seriously.

Every player who registers at Serubet is a real person who has worked hard for their money. Their trust is our greatest responsibility, and it is something we never take for granted — not even for a single day.

Our Vision

To become Malaysia's most trusted number-one online betting platform by 2030, with over 2 million active members.

Core Values

Honesty, transparency, and social responsibility are three values we have never compromised in any decision we make.

For Malaysia

Built by Malaysians, for Malaysians. Everything in MYR, in Bahasa Melayu, and grounded in local context.

What Makes Serubet the First Choice for Malaysian Players

Not just words — these are real things we do differently from other platforms.

Top-Tier Security

Serubet uses 256-bit SSL encryption on every transaction and all player personal data. Your account is protected by two-factor authentication (2FA), and all activity is visible in a transparent account log. Play with complete peace of mind, knowing your information stays secure.

Fast Deposits & Withdrawals in MYR

All transactions on Serubet are processed entirely in Malaysian Ringgit (MYR) — no currency conversion, no hidden fees. Available methods include Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow, and FPX via Maybank2u and CIMB Clicks. Deposits are instant; withdrawals are processed within 15–30 minutes.

Comprehensive Malaysian Sports Coverage

From the Malaysia Super League and FA Cup to the EPL, BWF World Tour badminton, Mobile Legends esports, and over 30 other sports — Serubet covers everything that matters to Malaysian sports fans. Live betting with real-time odds lets you place bets while the action is happening.

Bonuses & Promotions That Actually Deliver

150% Welcome Bonus up to MYR500, 5% weekly cashback credited automatically, 30% reload bonus every weekend, and a VIP programme with exclusive perks. All Serubet promotions come with reasonable rollover requirements and an automatic claims process — no need to contact support.

Mobile-Friendly Interface

The Serubet platform is fully optimised for Android and iOS smartphones. Its responsive design delivers a seamless gaming experience whether you're on a phone, tablet, or laptop. No separate app download needed — everything is accessible directly through your web browser.

24/7 Customer Support in Bahasa Melayu

Serubet's knowledgeable and friendly customer support team is ready to assist you at any time, 24 hours a day, 7 days a week. Whether it's a technical issue, a deposit concern, or a bonus enquiry — we are here for you via live chat, email, and responsive messaging channels.

Serubet's Journey from Day One

Seven years is no small feat in a fast-moving digital world. This is the story of how Serubet grew from a small idea into a platform trusted by hundreds of thousands of Malaysians.

Serubet Member Growth
20185,000 members
202050,000 members
2022200,000 members
2026500,000+ members
18
2018
Serubet Founded

Serubet officially launched with a focus on live casino and local Malaysian Sports Betting. Starting with the first 5,000 beta-selected members, the platform was continuously shaped by real user feedback.

20
2020
Mobile App Launch & Sports Expansion

Serubet launched a fully optimised mobile interface and expanded to full Malaysia Super League coverage. Membership reached 50,000 — a tenfold increase within the first two years of operation.

21
2021
Malaysian Digital Payment Integration

Serubet was among the first platforms to offer full support for Touch 'n Go eWallet, GrabPay, and DuitNow for deposits and withdrawals — making MYR transactions easier than ever.

22
2022
Esports Platform Launch & VIP Programme

Embracing the rapid growth of esports in Malaysia, Serubet added coverage for Mobile Legends, Dota 2, and CS:GO. An exclusive VIP programme was introduced to reward our most loyal members.

2026
2026
500,000 Members & Growing

In 2026, Serubet reached a landmark milestone of 500,000 registered active members. The platform continues to be enhanced with the latest technology, more games, and an increasingly seamless user experience over time.

The Values at the Heart of Serubet

These are not marketing slogans. They are the real principles that guide every decision we make, every single day.

Full Transparency

All bonus terms are written clearly. No hidden tricks, no fine print designed to confuse players.

Fair Play

All games use a Random Number Generator (RNG) independently verified by a third party to ensure fairness.

Players First

Every new feature we develop starts with one question: "Does this help our players?" Players come first — not the company.

Responsible Gaming

Serubet provides self-control tools such as deposit limits, betting limits, and session break options to safeguard player wellbeing.

Continuous Innovation

We never stop improving. New technology, new games, and new features are always in development to deliver a better experience.

Malaysian Identity

We are proud to be a truly Malaysian platform — language, currency, culture, and local sports context are always our priority.

The Team Behind Serubet

We are a team of Malaysian professionals passionate about technology, entertainment, and delivering the best user experience.

RH
Razif Hashim
Founder & Chief Executive Officer

Over 15 years of experience in financial technology and the digital entertainment industry. A Universiti Malaya graduate and the driving force behind the original vision for Serubet.

NA
Nurul Ain
Head of Operations & User Experience

Specialises in user experience (UX) and digital platform operations. Ensures every Serubet player enjoys a seamless experience from start to finish.

AR
Amirul Rashid
Chief Technology Officer

The systems architect behind Serubet's technical infrastructure. A cybersecurity expert who keeps the platform secure and stable for all players at all times.

SK
Siti Khadijah
Head of Customer Service

Leads a 24/7 support team of 80+ trained support agents. Committed to ensuring every player query is resolved promptly and accurately.

Industry Recognition & Trust

Serubet has received recognition from various industry bodies for our commitment to security and player experience.

Trusted Platform
Malaysia 2026
Best iGaming Platform
Asia 2023
Best-in-Class Security
2022 & 2023
User Experience
Best of 2026
Top Sports Betting
Malaysia 2023
Responsible Gaming
2026

Supported Payment Methods

Touch 'n Go
GrabPay
Boost
ShopeePay
DuitNow
FPX
Maybank2u
CIMB Clicks

Serubet's Commitment to Responsible Gaming

We at Serubet aware that gambling, like many other forms of entertainment, carries risks when not approached responsibly. That is why we invest heavily in building the tools and systems that help our players manage their own playing habits.

Every member Serubet has access to self-control features such as daily, weekly, and monthly deposit limits that can be set independently. There is also an option to take a playing break — whether for a few hours, a few days, or a longer period. We also provide links to responsible gambling support resources for anyone who needs help.

We never encourage anyone to bet beyond their means. Betting should be a source of entertainment and enjoyment — not financial stress. This approach may cost us some short-term revenue, but it builds long-term trust that is far more valuable.

Read more about Serubet Responsible Gaming

What Our Players Are Saying About Serubet

M
Mohd Fazri, Kuala Lumpur

"Tried a few other platforms before, but Serubet is just different. Deposited via TNG in 2 minutes, played live baccarat, won and withdrew within 20 minutes. Sounds too good to be true? It really is that straightforward. Customer service even replies in Bahasa Melayu — no Google Translate needed."

L
Lim Wei Xian, Penang

"I mainly bet on EPL and Liga Super Malaysia. Serubet's odds are genuinely competitive and live betting has zero lag. Hit a 4-leg parlay and got a 20% bonus on top — this platform truly understands what players want."

Join Serubet's Growing Community

Over 500,000 Malaysian players have made Serubet their online entertainment platform of choice. Register free today, enjoy a Welcome Bonus of up to RM500, and experience firsthand what keeps them coming back.

* Bonus subject to Terms & Conditions. For players aged 18 and above only.

Bahasa Melayu